Long-time readers will no doubt recall, and wisely continue to use, the UaKS guide to better holiday gift giving through science, in which we discussed a few principles for giving better gifts so as to avoid the "deadweight loss of Christmas." Although it was not one of the three numbered principles in the UaKS guide, we did mention that "recipients actually tend to derive more happiness from experiential gifts (like UVA basketball tickets or a dinner out), which have the added benefit of anticipating the event as well as experiencing it."
I recently read a terrific review paper from 2022 by Amit Kumar which goes into more detail as to why experiential purchases (for yourself and others) provide a "brighter path."[1] Essentially, experiential purchases give greater satisfaction than buying material goods before, during, and after the event/purchase.



